Corey K Katir Creative Designer
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Fremont

Creativity Motivation – What is motivation – Corey K Katir
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Describes motivation process for creativity with emphasis on intrinsic motivation by Corey K Katir

A HUGE thank you to everyone who attended Fremont Oktoberfest this past weekend! As Seattle’s Fall Tradition, we officially and joyfully welcomed in the new season with 20,000 guests in the Tasting Garden and an additional 5,000 in the Oktoberfest Village. Event proceeds benefit the Fremont Chamber of Commerce and its amazing programs. Here are [...]

Every year, guests want to know the tips, tricks and secrets behind Fremont Oktoberfest. Well, here it is my beer-drinking friends. This is the Fremont Oktoberfest tell-all, the behind the scenes, the Fremont Oktoberfest True Hollywood Story – the condensed soup version. Tip #1:A Download the Fremont Oktoberfest iPhone app, presented by the Seattle Times, [...]

Good morning Seattle! Friday, September 23rd is looking to be a good day. The air is crisp, the sun is rising, and soon I’ll have a bit of sunshine in my mug at Fremont Oktoberfest. Lager and wheat lovers go for scores of German-styled beers beers with an American craft twist, a bit of the [...]

DILEMMA: You are a huge sports fan and the Seahawks, Mariners, Huskies and Sounders FC are playing this weekend during Fremont Oktoberfesta| SOLUTION: The Double Coverage Sports Lounge! Have a brew and watch the game too because weave got all your favorite Seattle teams in one spot. Bring your beverage and come by the Double [...]

It wouldnat be Fremont Oktoberfest without a little variety. A Not only do we have over 40 different breweries offering a range of IPAs, Oktoberfest-style ales, Porters, Pumpkin ales and more for you to explore, we also have wine and hard cider! If you are a hard cider newbie like me, (I generally just stick to [...]

Some people say that to run your best 5K you must train, set your pace and have massive amounts of self-determination. We say, all you need to do is sign up, lift a few weights, grab your gear and visualize your arrival at the finish line. Think of this as your last minute training checklist [...]

Are You Buxom Royalty?
From blog.seattlepi

At Fremont Oktoberfest, we believe that aBuxoma, comes in all shapes, colors, sizes and well, genders! What do I mean? Both men and women are encouraged to compete in the Fremont Oktoberfest tradition, the Buxom Royalty Contest! What do you have to do to win the infamous Buxom Royalty crown? Just follow these three simple [...]

Oh, Just Loungina Around!
From blog.seattlepi

Can you believe we have 10 lounges where you can hang out, relax, kick up your feet and sip on your brew? From the Double Coverage Sports Lounge with all the big games to the Mistica Wine Lounge where you can break away from the hops, each of the Fremont Oktoberfest lounges located inside the [...]

We have it all at Fremont Oktoberfest.A Over 70 microbrews, imports and German beers, 1 liter steins, Buxom Royalty Contest, live music on two stages, chainsaws and pumpkins, a 5K, relaxing lounges and yes, an iPhone app. It can all be a wee bit overwhelming, so we have teamed up with The Seattle Times and [...]

Letas do a quick comparison of the top 3 reasons why people run a regular ola 5K and why people run the Fremont Oktoberfest 5K. 3 reasons why people run regular ola 5Kas: Maintaining a healthy lifestyle Mental and Physical challenge Stress relief and/or energy booster 3 reasons why people run the Fremont Oktoberfest 5K: [...]

Whether due to geophysics or some strange gravitational effect those who visit Fremont quickly discover it to be “the Center of the Universe,” realizing an “overwhelming urge to return again and again.” As a believer more in fact than the supernatural, I’d say the urge to return is based on the diversity of businesses, unusual [...]

Quick review: Fremont Oktoberfest is divided into 2 main sections: 1). The Tasting Garden, (80 microbrews, imports and German beers and the Tap House Buxom Beer Garden – admission required). 2). The Fremont Oktoberfest Village, (free and open to all ages). Iam here to fill you in on all the fun fun fun that will [...]

Can you handle the adventure, excitement, and challenge of the Fremont Oktoberfest Street Scramble? Ask yourself the following 4 questions: 1). Do you enjoy searching for historical landmarks and hidden clues under pressure and in a sort amount of time? Yes, I love a good thrill! No way, it stresses me out. 2). Do you [...]

Lexar has launched a high-speed CF and SD card reader, capable of transferring data at up to 500MB/sec. The USB 3.0 device allows compatible computers to take advantage of the increased speeds of the latest UDMA Compact Flash cards as well as the emerging ultra high speed interface (UHS-I) SDXC cards. The device also allows full-speed copying from one card to another, even if your computer communicate with the device at its full speed. The reader features a pop-up design that protects the card slots if you throw it in your bag. It will sell for around $49.99 in the US and £39.99 in the UK.

Press Release:

New Lexar Professional USB 3.0 Dual-Slot Reader Dramatically Accelerates Digital Workflow

Reader Leverages the Latest USB Technology to Provide Blazing-Fast Card-to-Computer
Transfer Speeds When Shooting is Complete

Fremont, CA, May 19, 2011 – Lexar Media, a leading global provider of memory products for digital media, today announced the new Lexar® Professional USB 3.0 Dual-Slot Reader, a high-performance card reader that enables professional and advanced amateur photographers and videographers to maximize their workflow with blazing-fast transfer speeds. The reader leverages SuperSpeed USB (USB 3.0) technology to deliver high-speed performance that supports the latest CompactFlash® (CF) UDMA, Secure Digital Extended Capacity™ (SDXC)**, and SD Ultra High Speed-I (UHS-I) memory cards. The versatile reader is also backwards compatible with standard CF, SD™, and Secure Digital High Capacity™ (SDHC) memory cards and USB 2.0 host devices. For additional information about the Lexar Professional USB 3.0 Dual-Slot Reader, visit www.lexar.com.

“USB is the most popular connectivity option for PCs, and it’s critical that professional photographers and videographers have convenient and versatile tools to maximize their workflow and fully leverage the performance of their high-speed memory cards,” said Manisha Sharma, director of product marketing for cards, Lexar Media. “The Lexar Professional USB 3.0 Dual-Slot Reader combines extremely fast performance with a versatile, innovative design to provide pro and hobbyist shooters with a reader that dramatically reduces image transfer time. The speed offered by the reader enables users to move large volumes of high-resolution images and HD video faster than ever, allowing them to spend less time at the PC and more time on other activities.”

The Lexar Professional USB 3.0 Dual-Slot Reader features the new SuperSpeed USB 3.0 interface, which operates at 500MB per second; while the Hi-Speed USB 2.0  interface operates at 60MB per second*. The Lexar Professional USB 3.0 Dual-Slot Reader takes advantage of the performance of high-speed cards. Real-world tests prove that today’s high-performance cards can be read more than six times faster with the Lexar Professional USB 3.0 Dual-Slot Reader than with previous generation USB 2.0 card readers, and future high-performance cards are likely to enable an even faster data transfer experience. The reader can transfer content from both SD and CF cards simultaneously, and allows for easy file transfer from one card to another. The USB 3.0 Dual-Slot Reader also features an innovative, pop-up mechanism that lets users close the reader when not in use, protecting it from dirt and debris. Its compact, portable design means users can take it on the go, and its smooth contours help it slip easily in and out of a photo bag or briefcase.

The Lexar Professional USB 3.0 Dual-Slot Reader provides consumers with the quality and reliability they have come to expect from Lexar Media. All Lexar product designs are tested in the Lexar Quality Labs, a group of facilities where all Lexar product designs undergo extensive testing to ensure performance, quality, compatibility, and reliability with more than 800 intended digital devices.

The Lexar Professional USB 3.0 Dual-Slot Reader comes with free, dedicated customer support and a five-year limited warranty. The reader is available now for purchase on www.lexar.com, and will be available from leading photo retailers in June, with an MSRP of $49.99.

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*Results may vary based on system configuration and card speed.
**Not supported on all operating system platforms.

Lexar has started to ship its Professional 128GB and 64GB 133x SDXC memory cards. Announced at CES 2011, they offer guaranteed read speeds of 20MB/s speeding up transfer of HD videos and hi-res images images to a computer. The 128GB card is the industry’s first card of that size and, with a recommended retail price of $329.99, is for sale alongside the $199.99 64GB version.

Press Release:

Lexar Media Now Shipping the Industry’s First 128GB Professional SDXC Memory Card


128GB and 64GB SDXC Cards Enable Capture of High-Resolution Images and HD Video on Compatible Devices

Fremont, CA, March 15, 2011 – Lexar Media, a leading global provider of memory products for digital media, today announced it is now shipping the Lexar® Professional Secure Digital Extended Capacity (SDXC) 133x memory card in capacities of 128GB, an industry first, and 64GB. The Lexar Professional SDXC cards are available in B&H Photo and Video, and Adorama Camera stores across the U.S, as well as on www.lexar.com.

These large capacities make Lexar Professional 133x SDXC cards an excellent choice for shooting continuous, rapid-fire images and extended lengths of 1080p high-definition (HD) video on a single, high-performance solution. Also, the Professional SDXC cards offer a Class 10 speed rating with a minimum guaranteed speed of 133x, or 20MB per second, and accelerate professional workflow by quickly transferring high-resolution images and HD video from the memory card to the computer when paired with an SDXC-enabled card reader, such as the Lexar Multi-Card 24-in-1 USB Reader.

“We saw a demand for a professional card that would allow photographers to not only capture more high-resolution images and HD video, but to also take advantage of the full capabilities of their high-performance digital SLRs and camcorders,” said Pachi Chen-Wong, senior product marketing manager, Lexar Media. “With the new Lexar Professional SDXC cards, we developed a product that will enhance the professional photography workflow. With capacities of 64GB and 128GB, photographers can capture, store and transfer more images and HD video in one place than ever before.”

The Lexar Professional 133x SDXC memory cards include the latest version of award-winning Image Rescue® software to help recover lost or deleted photo and video files. All Lexar product designs are tested in the Lexar Quality Labs, a group of facilities where all Lexar product designs undergo extensive testing to ensure performance, quality, compatibility, and reliability with more than 800 intended digital devices.

The Lexar Professional SDXC cards include a limited lifetime warranty and free, dedicated professional technical support. The 64GB and 128GB Lexar Professional SDXC memory cards are available now at B&H Photo and Video, Adorama Camera and on Lexar.com, with MSRPs of $199.99 and $329.99 respectively.

Pre-CES 2010: Lexar has announced upgrades to its Professional line of memory cards. The company’s Professional 300x CompactFlash card is now available in a larger 32GB capacity, while the Professional 233x CF cards are available in 32GB and 16GB capacities. In addition, the Professional 133x SDHC cards have been upgraded to Class 10 speed rating.

Press Release:

Lexar Media Enhances the Photography Experience with Speed and Capacity Upgrades to Its Award-Winning Professional Line

New High-Capacity Lexar Professional CompactFlash and Class 10 SDHC Memory Cards Improve Photographers’ Digital Workflow

Fremont, CA, January 5, 2010 – Lexar Media, a leading global provider of memory products for digital media, today announced improvements to the Professional line of CompactFlash® (CF) and Secure Digital High Capacity (SDHC™) memory cards for an enhanced imaging experience. Lexar has increased the capacity of Professional 300x CF cards to 32GB, and Professional 233x CF cards are now available in 16GB and 32GB capacities. In addition, the Lexar Professional 133x SDHC card has achieved a Class 10 speed rating. The improvements to the Lexar® Professional line allow professional photographers and advanced enthusiasts to capture more high-resolution images and high-definition (HD) video with their digital SLRs. For additional information about the Lexar Professional CF and SDHC cards, visit www.lexar.com.

The Lexar Professional 133x SDHC memory card now offers the maximum Class 10 speed rating, providing a blazing-fast minimum sustained write speed capability of 133x (20MB per second) for shooting higher-resolution images and large-sized, high-definition video files with SDHC-enabled devices. Additionally, the Lexar Professional 133x SDHC card significantly improves camera performance and image transfer speeds from card to computer, reducing post-production time and enabling shooters to focus on the business of photography.

“Professional photographers can’t afford to miss important shots because their memory cards can’t keep up,” said Manisha Sharma, director of memory card product marketing, Lexar Media. “Lexar’s high-capacity, high-performance memory cards enable shooters to reliably capture more images without having to change cards and potentially miss a shot. The enhancements we’ve made to these cards further demonstrate our dedication to satisfying consumer demand with the equipment photographers want and need to maximize their digital imaging experience.”

Lexar Professional CF memory cards in all capacities offer impressive speed and performance, with a guaranteed minimum sustained write speed capability of 233x (35MB per second) and 300x (45MB per second) for enhanced capture capabilities. When paired with a UDMA-enabled device, such as the Lexar Professional UDMA FireWire® 800 Reader or the Lexar Professional UDMA Dual-Slot USB Reader, Lexar Professional CF and SDHC cards significantly improve the digital imaging workflow by accelerating the download of captured images to a destination computer.

“Lexar Professional memory cards help me capture the best images possible and these higher capacities will allow me to shoot longer without changing cards, which is vital when working in a nautical environment,” said Lexar Elite Photographer, Onne van der Wal, who is renowned for his nautical and sailing photography. “It’s essential that I have the most dependable and advanced equipment available and that’s why I trust Lexar to protect my work. Lexar has always understood the details of a professional’s workflow process and I look forward to integrating the new high-capacity, higher-speed Professional cards into my routine.”

In addition to the high speeds and capacities of the Lexar Professional CF and SDHC cards, users also receive the reliability they have come to expect from Lexar. All Lexar memory cards are tested in the Lexar Reliability Lab, a facility with more than 800 digital cameras and memory card devices, to ensure quality, performance, and compatibility. Lexar performs this extensive testing in an effort to provide customers with a higher level of confidence, whether they are capturing once-in-a-lifetime memories, important events, or everyday occasions.

Customers can also access the Lexar Digital Photography website, a dedicated, online resource and tips destination (http://www.lexar.com/dp/), and can also leverage phone and live-chat tech support. Lexar provides these services and resources to customers to minimize the time required for troubleshooting card issues, and to provide tools for photographers to optimize their shooting and focus on capturing great images.

All Professional line cards include a limited lifetime warranty and free downloadable copy of Image Rescue™ 4, the latest version of Lexar’s award-winning image recovery software. In addition, the cards include exclusive, money-saving promotions from Adobe on popular photo and video editing products, including the latest versions of Adobe® Photoshop® Lightroom®, Adobe Photoshop Elements, and Adobe Premiere® Elements software. The Lexar Professional 233x and 300x CF, and 133x Class 10 SDHC cards are now available on Lexar.com, in specialty photo retailers and consumer electronics outlets including B&H Photo, Adorama, J&R Electronics, and other authorized Lexar resellers.

Lexar has announced the Professional 600x (90MB/s) UDMA CompactFlash memory card in 32GB, 16GB and 8GB capacities. The fastest CF card from Lexar to date, it is compatible with the new generation of UDMA-enabled DSLR’s. The company has also introduced a new Professional ExpressCard CompactFlash reader, supporting read/write speeds of up to 133MB/s (886x). In addition, Lexar has also upgraded it’s Image Rescue image recovery software to version 4.

Price and Availability:
The 16GB and 8GB versions of the new card and the reader will be available at the end of this month for US $299.99/£219, US $199/£149 and £29.99 respectively. The 32GB version will be able for £399 from November 2009. All capacities will include a free downloadable copy of Image Rescue 4.

Jump to:

Press Release:

Lexar Introduces Professional 600x CompactFlash Memory Card to Enhance Professional Digital Photography Experience


CompactFlash Memory Card from Lexar Media Boasts High-Speed Performance and Reliability forImproved Digital Workflow

Fremont, CA, October 20, 2009 — Lexar Media, a leading global provider of memory products for digital media, today announced it will offer the Lexar® Professional 600x CompactFlash® (CF) card, a new memory card that provides enhanced speed and performance for professional photographers and advanced photo enthusiasts capturing high-definition images and videos on digital SLRs. The Lexar Professional 600x CF memory card will offer increased speed and performance, with a guaranteed minimum sustained write speed capability of 600x (90MB/s) when paired with a UDMA 6 enabled device.

In addition, the Lexar Professional 600x CF memory card increases workflow with minimum sustained read speeds of 533x (80MB/s), or faster when paired with a UDMA 6-enabled reader such as the new Lexar Professional ExpressCard™ CompactFlash Reader. Available in 8GB, 16GB, and 32GB capacities, the Lexar Professional 600x CF card will significantly improve in-camera performance by rapidly clearing a camera’s buffer and making fast cameras even faster so photographers can keep shooting. In addition, increased image transfer speeds from card-to-computer will help reduce postproduction time and enable shooters to focus on the business of photography. For additional information about the Lexar Professional 600x CF card or Lexar Professional ExpressCard CompactFlash reader, visit www.lexar.com.

“Photographers are constantly demanding more from their equipment, and an increase in image capture speeds paired with a decrease in image transfer times can mean the world to a professional shooter,” said Jeff Cable, director of marketing, Lexar Media. “The combined solution of our new Professional 600x CF card and Professional ExpressCard CompactFlash reader is the next step in CF memory technology and will provide photographers with the speeds and performance they need to capture the best shots and improve their imaging workflow. When shooting with newer cameras like the Canon EOS 7D, Canon EOS 5D Mark II, Nikon D3x or Nikon D300S, professionals can capture more images per second and hundreds of JPEG files without pausing to clear their cameras’ buffers.”

When paired with the new Lexar Professional ExpressCard CompactFlash reader, the Lexar Professional 600x CF card significantly improves the digital imaging workflow by accelerating the download of captured images to a destination computer. Designed for photographers on the go, the Lexar Professional ExpressCard CompactFlash reader is a portable, high-performance reader that requires no cables and connects directly to a PC or Mac® laptop computer’s ExpressCard slot. The durable reader is compatible with all UDMA and non-UDMA CompactFlash cards and supports read/write speeds up to 133MB/s (886x).

The Lexar Professional ExpressCard CompactFlash reader comes with free, dedicated customer support, backed by a two-year limited warranty and will be available later this month.

In addition to high speeds and high capacity options of the Lexar Professional 600x CF card, consumers also receive the reliability they have come to expect from Lexar. All Lexar memory cards are tested in the Lexar Reliability Lab, a facility with more than 800 digital cameras, to ensure quality, performance, and compatibility. Lexar performs this extensive testing in an effort to provide customers with a higher level of confidence, whether they are capturing once-in-alifetime memories, important events, or everyday occasions.

Customers can access Lexar’s Digital Photography website, a dedicated, online resource and tips destination (http://www.lexar.com/dp/), and can also leverage phone and live-chat tech support. Lexar provides these services and resources to customers to minimize the time required for troubleshooting card issues and to provide tools for photographers to optimize their shooting and focus on capturing great images.

“When taking photographs is your livelihood, having the most advanced, reliable equipment is essential. For years, I’ve trusted Lexar memory cards to protect my most valuable work,” said Lexar Elite Photographer, Rick Sammon. “The new Lexar Professional 600x CF card and Professional ExpressCard CompactFlash Reader are the latest innovations in Lexar’s long history of industry-leading solutions for professionals and I look forward to integrating them into my workflow.”

The Lexar Professional 600x CF cards will begin shipping on October 22 in 8GB and 16GB capacities. The cards will be available on Lexar.com and in specialty photo retailers and consumer electronics outlets, and many other authorized Lexar resellers. The Lexar Professional 600x 32GB CF card will be available in November. All capacities will include a limited lifetime warranty and free downloadable copy of Image Rescue™ 4, the latest version of Lexar’s awardwinning image recovery software.  In addition, the cards will offer exclusive, money-saving promotions from Adobe on popular photo and video editing products, including the latest versions of Adobe® Photoshop® Lightroom®, Adobe Photoshop Elements, and Adobe Premiere® Elements software.

Key Messages:

  • Offers guaranteed minimum sustained write speed capability of 600x (90MB/s) when
    paired with a UDMA 6 enabled device
  • Outstanding performance, reliability, and compatibility
  • Includes valuable, downloadable software with the purchase of the card
  • Significantly reduces workflow when paired with the new Lexar® Professional ExpressCard™ CompactFlash® reader
  • Available in capacities of 8GB, 16GB, and 32GB

Press Release:

Lexar Image Rescue 4 Delivers Enhanced Image Recovery Capabilities for Photographers Shooting with Any Memory Card


New Features on Award-Winning Software Include One-Step Recovery Process, Automatic Updates to Ensure Continuous Compatibility, and Expanded Language Support

Fremont, CA, October 20, 2009 - Lexar Media, a leading global provider of memory products for digital media, announced today the launch of Lexar® Image Rescue™ 4 software, the newest version of Lexar’s popular image recovery software. Image Rescue 4 enables photographers to recover most lost or deleted images and videos from any memory card form factor, from any manufacturer, and is compatible with all mass storage-compliant card readers. New features on the award-winning software include an easy-to manage one-step recovery interface, automatic updates to ensure the software’s compatibility with new RAW images and operating systems, and expanded language support.

“For professional and hobbyist photographers alike, the thought of losing any important pictures or videos is a nightmare,” said Jeff Cable, director of marketing, Lexar Media. “With its extensive recovery capabilities, Image Rescue 4 software is a powerful yet simple tool to help get those files back, and preserve special memories or assignments that might otherwise have been lost forever. The latest version of Image Rescue software will provide a friendlier user interface, support multiple languages and help photographers around the world recover their lost images and videos, regardless of which brand or type of memory card they use, providing valuable peace of mind to both professionals and consumers alike.” Lexar Image Rescue 4 software is compatible with PC and Mac® operating systems, and supports multiple languages, including English, Japanese, French, German, Italian, and Portuguese. When recovering an image, the award-winning software scans every sector of a memory card and automatically reports any errors. The software also allows photographers to perform low-level formatting of their cards, enabling them to restore the card’s factory settings.

Downloadable Lexar Image Rescue 4 software is included with the purchase of any Lexar
Professional CompactFlash® (CF) and Secure Digital High Capacity (SDHC™) memory cards,
and can also be purchased online at www.lexar.com.

Key Messages:

  • Provides valuable peace of mind for photographers
  • Recovers lost or deleted images and videos
  • Compatible with any memory card format from any manufacturer and all mass storage
    compliant card readers
  • Includes one-step interface for fast image recovery
  • Automatic updating capability helps users stay current with new camera RAW files and
  • computer operating systems
  • Supports multiple languages, including English, Japanese, French, German, Italian, and
    Portuguese
  • Includes easy secure deletion feature to completely clear memory card

Additional images

Micron Technologies has announced the first flash memory cards to use its 34-nanometer process technology. Its subsidiary, Lexar, will incorporate the new 32Gb NAND chips into its 32GB Platinum II SDHC memory card. A 16Gb microSDHC card (commonly used in mobile devices), will also make use of the 34nm technology NAND chips. Lexar has said it will incorporate the technology into an increasing proportion of its flash memory card range.

Jump to:

Press Release:

Micron Introduces New 34-Nanometer High-Density NAND Products, Increasing Performance And Reducing Die Size


Lexar Media Announces New Flash Memory Cards Using Micron’s New High-Capacity 34nm NAND

BOISE, Idaho and Fremont, CA., June 30, 2009 – Micron Technology, Inc. today announced mass production of new NAND flash memory products using its award-winning 34-nanometer (nm) process technology. As consumers demand increased capacity to store more music, videos, photos, and applications in ever smaller portable electronic devices, manufacturers need a storage solution that delivers on capacity, performance, and size. Micron’s new 16- and 32-gigabit (Gb) NAND chips pair large capacity with performance, providing a compelling solution for today’s demanding portable storage requirements that are tailored to end-customer product dimensions.

The newly architected 32Gb multi-level cell (MLC) NAND chip is 17 percent smaller than Micron’s first-generation 32Gb chip. The 16Gb MLC NAND chip, at just 84mm², provides high-capacity in an ultra tiny package. Micron is also now sampling 8- and 16Gb single-level cell (SLC) NAND chips using the 34nm process.

Additionally, Lexar Media, Inc. – a subsidiary of Micron and a leading provider of consumer memory products for digital devices – is taking advantage of Micron’s new 34nm NAND products by delivering a wide range of flash memory cards and USB flash drives utilizing this technology.

“Our industry-leading NAND products are opening new possibilities for some of the world’s most popular consumer electronic devices,” said Brian Shirley, vice president of Micron’s memory group. “With our new 16- and 32Gb NAND chips in mass production, we are enabling customers to design cost-effective, high-capacity storage in their small-form factor products, using less space and fewer die. In addition, the high-speed interface is ideal in the industry’s quest to continue to increase throughput performance for SSDs.”

Both products feature an ONFI 2.1 synchronous interface that delivers transfer speeds of up to 200 megabytes per second (MB/s). In comparison, traditional SLC NAND is limited to 40 MB/s. With this improved transfer speed, the interface delivers the fastest read and write throughputs offered in today’s NAND devices. And with solid state drives (SSDs) trending toward a SATA 6 Gb/second interface, the high-speed NAND interface enables manufacturers to design products that deliver twice the throughput of today’s existing SATA 3Gb/s solutions. Customers can expect this high-speed interface designed into all future high-density Micron® NAND products.

Micron 34nm NAND Enabling New High-Capacity Memory Cards from Lexar Media

Lexar Media is utilizing Micron’s high-capacity 34nm technology in its high-performance memory cards, including the new Lexar® Platinum II 32GB Secure Digital High Capacity (SDHC™) memory card and the Lexar 16GB microSDHC™ mobile memory card. By the end of September, Micron’s new 34nm NAND will also be used in a wide range of Lexar microSD™ and microSDHC cards, Memory Stick Micro™ (M2™) cards, and various capacities of Secure Digital, SDHC, CompactFlash®, and Memory Stick PRO Duo™ cards. Additionally, Micron 34nm NAND will be used in Lexar’s JumpDrive® USB flash drives, including JumpDrive Retrax, JumpDrive TwistTurn, JumpDrive FireFly, and JumpDrive Secure II Plus.

“By integrating the increased capacity and performance of Micron’s new 34nm NAND into Lexar’s flash memory products, we are giving our customers the ability to take full advantage of their digital cameras, phones and devices,” said Greg Rhine, vice president of sales and product marketing at Lexar Media. “With Lexar’s cost-effective, high-capacity, and high-speed memory cards and USB flash drives, consumers can capture more pictures and videos, listen to more music, and transfer data between their devices even faster than before.”

The first Lexar memory card to feature Micron’s new 32Gb NAND chip is the new 32GB Lexar Platinum II SDHC memory card. With the ability to store up to 12 hours of high-definition (HD) video or more than 20,000 5-megapixel images, the increased capacity enables photographers to capture important events and memories with photos and HD video. Beyond video and photography, the Lexar Platinum II 32GB SDHC memory card can be used as a convenient way to expand the available storage in today’s emerging, ultra-portable notebook computer applications, such as netbooks and mobile Internet devices (MIDs).

In addition to its high capacity, the new Lexar Platinum II SDHC card is speed-rated at 60x (Class 4), offering a minimum-sustained write speed of 9MB per second that enables photo enthusiasts to take advantage of their camera’s burst-mode setting to capture many images in rapid succession. In addition, a minimum-sustained read speed of 12MB per second ensures fast transfers of images from the card to a host computer.

Micron’s tiny 16Gb, 34nm NAND chip, which is approximately one-third the size of a keyboard key, is ideal for ultra-small, high-capacity microSD cards, such as the Lexar 16GB microSDHC mobile memory card. The Lexar 16GB microSDHC card allows consumers to expand the capabilities of their digital devices, such as mobile phones with photo and video capture capabilities, MP3 players, and smartphones. Consumers can store up to 48,000 2-megapixel JPEG photos, 4,000 songs, or 80 hours of standard-definition video content on the Lexar 16GB microSDHC card when used in a digital device.

Additional image

8GB SDHC cards from Lexar
From dpreview.com

CES 2008: Swift shooters supported with superior speed SDHC. Lexar has launched 8GB SDHC cards in all its products lines, including Professional 133X cards with their category defying 20MB/sec minimum sustained write performance.

Diminutive memory card update day continues at DPReview as Lexar announces 8GB SDHC cards in Standard, Platinum II 60X and Professional 133X flavors. The key thing to note is that the speeds quoted refer to minimum sustained write speed, rather than the maximum data transfer speed (which usually refers to reading from the card and need not be maintained). As such, the Professional 133X card doesn’t just conform to the SDHC ‘class 6,’ but could be classed as ‘class 20,’ if such a thing existed. And the Platinum II 60X, with its 9MB/sec minimum sustain write speed also exceeds ‘class 6.’

Press Release:

Lexar Increases Capacity of Popular SDHC Memory Cards

New High-Capacity Memory Cards Deliver the Ultimate in Functionality and Performance to Those Managing Images, Video, and Music

Fremont, CA, January 8, 2008 — Lexar, a leader in advanced digital media and accessories, announced today that it has increased the capacity of its SDHC ( Secure Digital High Capacity) format memory cards in all three of the company’s popular product lines including Professional, Platinum II, and standard. Available later this month, the new 8GB cards provide consumers and professionals with the ultimate in functionality and performance, and are designed for SDHC-compatible devices such as digital cameras, PDAs, and mobile phones, to name only a few of the many popular SDHC-compatible product categories.

“The capacity and performance of these new products allow photographers and videographers to confidently shoot without needing to change their memory cards, and allow mobile consumers to maximize the features and functionality of their cell phones and PDAs,” said John Santoro, senior product marketing manager, Lexar. “As a result, our customers are confident in the memory card brand they choose to help them succeed in their job or improve their digital lifestyle experience.”

Lexar Professional 133x 8GB SDHC
Designed for professional photographers and advanced hobbyists who demand optimal performance from SDHC-enabled digital SLR cameras, the Professional 133x 8GB SDHC cards deliver a minimum sustained write speed capability of 20MB per second, which allows photographers to fully leverage the camera’s high-speed processor and accelerate image download times. In addition, the new 133x 8GB SDHC cards provide users of high-definition camcorders and point-and-shoot digital cameras with video capture capability the opportunity to store full-motion video without interruption. In all scenarios, the user spends less time changing memory cards and more time capturing content. The Lexar Professional SDHC memory cards include free, dedicated technical support, a limited lifetime warranty, and a comprehensive suite of valuable software available for free download, including Lexar Image Rescue™ 3 and Corel® Paint Shop Pro® X.

Lexar Platinum II 60x 8GB SDHC
The perfect storage solution for vacation photos, favorite songs, or video of family and friends, Lexar Platinum II cards allow consumers to take a large number of photos in quick succession using the “burst mode” feature of their digital cameras, as well as fully leverage the video capabilities of their SDHC-enabled point-and-shoot digital cameras. Lexar Platinum II SDHC cards are speed-rated at 60x, capable of a minimum sustained write speed of 9MB per second, and include Image Rescue 3, Corel® Snapfire™ Plus SE, and a limited lifetime warranty.

Lexar 8GB SDHC
Standard Lexar SDHC cards are designed for a wide range of popular uses, including storing still images, video, and music. These new high-capacity cards give consumers the opportunity to affordably improve the capabilities of their digital cameras, cell phones, or PDAs. Standard Lexar SDHC cards include Corel Snapfire Plus SE and a five-year limited warranty.

 

 

PMA 2007: Lexar are expanding their line of memory cards with a new 4GB Platinum II CompactFlash® card as well as Memory Stick PRO Duo™ media in 2 and 4GB capacities. Purchasers of certain cards in the Platinum II range will also be eligible to download a selection of software including image recovery and backup tools.

Press Release:

Lexar High-Capacity Platinum II CompactFlash® and Memory Stick PRO Duo™ Cards Deliver an Improved Digital Imaging, Video and Music Experience to Consumers Worldwide

New 4GB CF and 2GB/4GB Memory Stick PRO Duo Flash Cards Ideal for Full-Motion Video Functions Found on Popular Point-and-Shoot Cameras

Fremont, Ca., March 8, 2007 - Lexar, a leader in advanced digital media and accessories, announced today that the company has further increased the capacity of its widely popular Platinum II flash memory card line-up by introducing a Platinum II 4GB CompactFlash® (CF) card and Platinum II 2GB and 4GB Memory Stick PRO Duo™ flash cards. Ideal for those who live a digital lifestyle and embrace digital imaging, video, and music, the new Platinum II CF and Memory Stick PRO Duo cards are tailored to address the sweet-spot functionality of prosumer digital SLRs and popular point-and-shoot digital cameras, including high-resolution still image and full-motion video capture at VGA resolution – both of which create large files.

“Capturing full-motion video is a popular and growing trend among consumers using mid-level and high-end point-and-shoot digital cameras,” said Michael Yang, Director of Product Marketing, Lexar. “To maximize the advanced feature set of today’s digital cameras – including video capture at 30 frames per second and high-resolution still image capture settings – consumers need flash memory cards that can write captured data quickly, yet also have enough capacity to store the information created. Our new Platinum II cards are designed to address the needs of those who wish to make the most of new digital devices, including digital cameras and hand-held devices that capture and play images, video, and music.”

Customers purchasing the new Platinum II 4GB CompactFlash card – or other select CompactFlash and Secure Digital™ (SD) cards within the Platinum II family – can also download free of charge a comprehensive software suite that includes the full version of Image Rescue™ 3, the recently introduced edition of the company’s award-winning image recovery software, now featuring an easy-to-use redesigned user interface. Also included is Corel® Snapfire™ Plus SE, an ideal application for users who want to entertain friends and family with stored still images and video. In addition, customers can download free of charge Lexar Backup n Sync™ powered by Sharpcast, a simple-to-use application for automatically backing up cherished images and syncing them across multiple devices and the web.

“The included software suite is significant,” said John Santoro, Senior Product Marketing Manager for software, Lexar. “Out of the box, a Lexar flash card customer has an improved experience because he or she has all the tools necessary to edit, manage, store, and share digital images.”

The Lexar Platinum II flash memory card line-up includes CompactFlash cards in capacities of 1GB, 2GB, and 4GB, Secure Digital (SD) cards in capacities of 1GB and 2GB, and a 4GB Secure Digital High Capacity (SDHC) card, announced earlier this year, each of which includes the comprehensive software suite. The Platinum II flash memory card line-up also includes Memory Stick PRO Duo cards in capacities of 512MB, 1GB, 2GB, and 4GB.

Lexar 4GB Platinum II CompactFlash and Lexar 2GB and 4GB Memory Stick PRO Duo cards will be available in late March.

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